Webinar 63: How Learning and Development Can Tell Stories that Drive Executive Buy-In
This webinar is scheduled for November 5, 2026, at 10 a.m. EST/3 p.m. GMT.
Getting executive buy-in for learning initiatives requires more than presenting training plans, participation numbers, or completion rates. L&D professionals need to communicate their work in ways that capture attention, demonstrate value, and connect learning to what matters most to the organization.
This webinar explores how storytelling can be a powerful strategic tool for influencing decision-makers and strengthening the business case for learning. Participants will explore how to turn learning data, outcomes, and experiences into compelling narratives that resonate with executives and stakeholders.
The session will provide practical approaches for crafting and delivering stories that clearly communicate the value of L&D, demonstrate its contribution to business priorities, and position learning as a strategic driver of organizational performance.
Participants will explore how to:
- List strategies for drafting compelling stories that connect learning initiatives to business priorities.
- Explain how to use data and evidence to strengthen the L&D story.
- Identify how to communicate learning impact in a way that resonates with executives.
- Explore activities for telling stories of value and impact.
- Define how to position L&D as a strategic partner in organizational success.
PRESENTER: Margaret Jackson, Managing Partner, Rainbow Consult
Margaret Jackson is a human resources and adult learning consultant. She has over 25 years of experience in the SME capacity-building sector, having conducted program design, instructional design, training needs assessments, and numerous training-of-trainers sessions. Under her leadership, Rainbow Consult won the award for “The Most Supportive Business Service Provider” from the Ghana Supply Chain Development Program in 2017.
Margaret holds a master’s degree in business administration from the University of Ghana, Legon. She is an IFC-certified master trainer in facilitating learning and designing learning and instructional designer, an IFC-LPI-certified trainer and assessor, an LPI-certified online learning designer and facilitator, and a signatory to the GLC Principles for Learning.
This free webinar is brought to you by the IFC Grow Learn Connect program implemented in partnership with the Government of Luxembourg.
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